Mailchimp vs ActiveCampaign: Monthly and Annual Plan Prices
As of , the cheapest entry plans are Mailchimp Essentials at $13.00/month with monthly billing and ActiveCampaign Starter at $15.00/month with annual billing, lower at Mailchimp. These are each plan’s lowest contact tier as the page shows it (“starts at”); a larger contact list costs more. Methodology · Source: software price records.
Prices as shown in the United States on .
| Mailchimp Essentials | ActiveCampaign Starter | |
|---|---|---|
| Billing | Monthly billing | Annual billing |
| Monthly price | $13.00/month Observed | $15.00/month Observed |
| Priced | priced by the size of the contact list | priced by the size of the contact list |
- Monthly price: Mailchimp is $2.00/month lower (ActiveCampaign is 15.4% higher).
All tracked plans Mailchimp: 2 plans · ActiveCampaign: 3 plans
Mailchimp
| Plan | Billing | Monthly price | Checked |
|---|---|---|---|
| Mailchimp Essentials | Monthly billing | $13.00/month Observed | |
| Mailchimp Standard | Monthly billing | $20.00/month Observed |
ActiveCampaign
| Plan | Billing | Monthly price | Checked |
|---|---|---|---|
| ActiveCampaign Plus | Annual billing | $49.00/month Observed | |
| ActiveCampaign Pro | Annual billing | $79.00/month Observed | |
| ActiveCampaign Starter | Annual billing | $15.00/month Observed |
What differs in our measurements
2 notes · no price changes since Oct 14, 2026
- Mailchimp: no price change recorded across 12 successful price checks since Oct 14, 2026.
- ActiveCampaign: no price change recorded across 18 successful price checks since Oct 14, 2026.
Pages
SaaS: lowest listed prices by our measurements, by category · Total cost over 1–5 years
We compare prices and billing terms; plan features are shown as each provider states them.